GN Resound
GN Resound are one of the biggest hearing aid companies in the world. We worked on several projects for them at Designit. I was lucky enough to be involved in a research project looking into the future possibilities of hearing technology. My role was ideation, managing workshops, carrying out and analysing interviews with the audience.
We developed concepts based on existing and future technology that could improve the lives of hearing aid users. We then carried out in depth qualitative and quantitive research in the US, Germany and Japan. Looking into the needs of hearing aid users and their readiness for future technology.
The end result was a framework that product designers at GN Resound could use to develop future products.
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Toyota